Prior to joining Rivian, I cut my teeth as an ad agency creative before going on to lead the marketing departments of Ducati and Ferrari, respectively in their largest markets in the world before launching a startup. 

During my tenure with those prestigious brands, I led the marketing and communications teams in launching innovative, fully integrated marketing solutions while fighting tenaciously to protect brand integrity, resulting in unprecedented sales growth year after year, while further strenghthening the incredible bond between these brands and thier passionate fans. 

Outside of my professional pursuits, I enjoy motorcycles, cars, travel, photography, food and wine. So, if you ever have trouble reaching me, I’m probably eating and drinking my way through a foreign countryside on a motorcycle, documenting the trip from behind the lens of a camera.